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Episode 3: Scott Kubie, Brain Traffic - Content Ecosystems

The Content Strategy Podcast

CHAPTER

The Importance of a Conten Ecosystem Map

A visual is a tool that can help you tell a story. If making a conten ecosystem map gets you better alined with the people you're working with, it's something to just dive in and do. The alignment piece is absolutely critical, and i think can be a big benefit of ecosystem map. We've talked about the challenges of large organizations in trying to wrangle all those different pieces of their content world into some sort of meaning or order.

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