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Season 2, Episode 3: Nest

Acquired

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Google's Strategy for a Digital Hub

Amazon and Alexa came together to build a product from the beginning. Amazon Echo is unabashedly trying to be the key interaction point for an automated home. Nest is more of an attempt to slide through the side door. And so if you're going to do it, then just aim right up the middle, create the center control point,. You be the bundler and then, you know, then you own the ecosystem.

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