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389: How to take advantage of a summer business slowdown period.

Podcasting Business School

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How to Balance Your Content Creation With the Holiday Season

"I'm getting way ahead on all that because I know that towards the middle of August, heading into the holiday season, my schedule is going to be pre-gimmed," she said. "So think about that. Like how can I get ahead of my calendar with my content?" She added: "What am I going to sell? What am I CTA's? What are the promotions?"

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