2min chapter

The Sweaty Startup cover image

#40 The dangers of building a business dependent on someone elses platform and why you should consider ignoring social media

The Sweaty Startup

CHAPTER

Don't Depend on Google to Drive Your Business

You can't get away from being dependent on google to some degree. Google is leaning more and more towards raking value over people who try to gain thi game the system. An email marketing campaign is the most valuable thing you can do, because email isn't going to change. Run a lean business. Keep your expenses variable and yo in. Buy your equipment used so you can resell it without eating a bunch of depreciation. Avoid life style creep. Be ready to adjust at a moment's notice if things change.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode