6min chapter

Bloomberg Businessweek cover image

Why the Middle East Is Becoming Attractive to International Investors

Bloomberg Businessweek

CHAPTER

Innovation and Growth in the Middle East

This chapter addresses the critical need for innovation in the Middle East, focusing on fintech and healthcare, while addressing challenges like a sizable unbanked population. It highlights the rise of the SME sector and investment opportunities, showcasing the region's potential for technological advancement and economic development.

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