Ananth Narayanan, Founder Mensa Brands chats with Shripati Acharya, Managing Partner Prime Venture Partners.

Listen to the podcast to learn about

03:45 - Productising All Elements of Brand Building
09:00 - Why is Brand Building Expensive
12:30 - Why Founders Choose Mensa Brands
18:00 - From Unbranded to Branded
25:30 - Finding PMF in the D2C World

Click here to read the full transcript

Found the conversation on brand building insightful? Next, listen to April Dunford, who talks about the power of positioning, how to position a product in a market category, positioning against a giant, standing out in a crowded market and a lot more.

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