#03 - Understanding strategic design
Future of UX | Your Design, Tech and User Experience Podcast | AI Design
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Vertical's Strategy as a Strategic Design Manager
strategic design is basically it's a discipline, it's a mindset and it's an approach to defining the problem. I think in strategic design we hear at Vertical that it's not just about the customer anymore, it's much bigger than that,. It's a lot about the business, it'sA lot about the ecosystem, it'sa lot about the market so most designers will need some sort of systems thinking. Being able to zoom between the macro and the micro level is a really great ability to have. Design has a fantastic ability to think visually whether it's you know flow charts or whether it's a final pixel perfect design, it doesn't much matter because it provides a different way of
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