Introduction

strategy has become a catchall phrase for business uni strategy, marketing strategy, pricing strategy. And unless you've been in a corporate strategy study and worked on the corporate strategy stream witn the study, it's illy unlikely you can understand corporate strategy. Ani ltust give you an example of this: We have a lot of clients who want to go into private equity. If you'd never been on a corporate strategy stedy and don't understand how to analyze markets, regions and value chains, it's very unlikely that you are going to have the skill that the private equity firm is looking for. To highat a senior level,. i always make sure that they understand how