The Evolution of Pez: From Mints to Marketing

This chapter explores the origins and innovative design of Pez, including its initial marketing as a breath mint and the hygienic concerns that led to the creation of the iconic dispenser. It delves into the nostalgic marketing strategies that solidified Pez's place in candy culture, including the introduction of various flavors and collectible dispensers. The conversation also highlights the intersection of nostalgia and consumerism, illustrating how Pez adapted to changing market trends from the 1950s onward.