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039: Good Designers are Good at Business with Joe Leech

User Defenders – UX Design & Personal Growth

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How to Be a Successful Designer

Designers need to know business as designed, says Joe Wurzweiler. The best advice for designers is to talk about it with the people who know what they're doing, he says. "If you got the business goals before you've got user goals, it means you can then go out and understand what your users want,"Wurzweiller adds.

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