Yelp and the Fucking Ego

"I'd like to thank you for being uh for helping protect them from increased revenue and supporting a healthy sense of pride in a life's work," he said. "We'd much rather trust Yelp reviews that are probably real people and not paid reviewers or family members hyping some shit establishment circa 2011" He continued: "There's nothing a local wants to do more than to point you to the place that is the shit in their town"