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4min chapter
What to do when customers say yes but VCs say no with Catherine Tabor from Sparkly
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Building a Digital Technology Company
I'm curious what it was like building out that company obviously you notice this gap in the market. I realized pretty early on that I had to be focused on building a real company and something that would actually make money, and that I could bootstrap into being profitable. So it was certainly an evolution over many many years, but I think it's out of that learned some very important concepts around how you treat your customers and how you build a real company.
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