The Double Day Edition of the Book of Mormon

In 2004, the Book of Mormon was released in a double day edition. The church wanted to bring Mormonism out of the backwaters with this release. In 2007, they were going to pull them all and do a soft swap. This book on the left is still purporting to be a first run of first print,. But it's not here. You'll also see that they had to change the ISBN number. It might mean absolutely nothing.