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Then We Had a Dock, a Spender and an Earner.
We came up with two archetypes of customers, spender and earner. And from an early prospective, weth thinking about, howdo we make it a symbol for this customer to get paid? We have these two architypes, and that's how we started to think about, how might we imagine world in the future ad where the other problems that these spenders and earners have based on the needs that we understood. The vision of origin was really, how do you get people to be a better version of themselves through through travel?, he said....