How to Redirect a Website to Google

There is a definite system or methodology of how you would redirect the name because there's the easy lazy way, which I see people doing. So we start with an acquisition page on our main website and the acquisition page will say, hey, we've acquired this domain. Let's tell you all about it. And then it'll typically be a couple of thousand word piece of content and an in-depth piece of content that talks loosely about what the old website used to be. The links that are talking about backpacking go into a page that talks about backpacking and the power has been distributed through the internal linksthrough to your backpacking pieces of content. It really powers up that category.