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Serve less Make More - Raising your EFT | Ep 29

The Game with Alex Hormozi

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How to Negotiate a New Rate for Your Business

A lot of gyms that I work with, probably like 70% plus have about $100 a month as their blended average. If you got 100 people there, if you raised your blended average by $60, right? First of all, when you do raise it, don't say $60 a month, say it's $15 a week. So hopefully that's helpful for you guys. You'll probably only lose maybe like 10%, 20%. And if you can lose 20% of your customers, right? Let's do the math. We went from 12, to 15, now we have capacity of 4. But you're making more money servicing less people. Don't leave them

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