Is Messy Data Damaging Your Business? [Special RevOps Podcast Episode]
Sales Strategy & Enablement by Revenue.io
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How to Drive KPIs Into Your Business Models
In other organizations where the sales folks really only come into play sort of in the last third of the overall buying motion, your plans and models need to be driven much more by what your investments on top of funnel activity are going to be. Most people will use ROI calculators fairly late in the selling process. We're like stage four, five in my sales force time to show the financial impact and close this deal. The metric is simply helping us see the action that needs to happen in order to get there.
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