How to Decide Which Topics to Focus On

Buzsumo: There are some people listening right now that are like ouque, i have no idea which topics should be the ones we should focus on. Do you have any tips for our listeners as far as how to decide which topics that they should focus on outside of just their maybe insight into their customer base? Buzsumo: So one, you got to live in the top news of your industry. Go to google news and look at articles and new announcements,. things that are coming out. And then finally, and i put this last because there's marginal power here,  i think too often I'm worried about focusing more on customers than competitors.