How Privy's Ben Jabbawy succeeded by focusing on a narrow niche
How to Win podcast with Peep Laja
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How to Build an Audience and Sell to a Crowd.
When his first start failed, in two thousand 11, it was for many reasons. I decided that next time around, i'll do differently. Told myself that for my next business, i'll build an audience first and then figure out what to sell them. An audience is a massive asset, and the email list is its tangible manifestation. Blog and email list drove the growth of c xel. And when i launched cxl institute five years later, the e learning arm of the business, it was to a warm list of 100 thousand mal subscribers.
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