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The Importance of a Press Release
I'm quite proud of the fact that I never produced an I am. So there was no deck as well. The market didn't know that we'd raised for about 18 months. We sent, we built our training academy, we hired and trained over 200 people. And we sent them out into the field with almost no markings with plain white vans. No one had a clue. It didn't occur to anyone in our industry that someone, you know, everyone's got such big egos That if you weren't shouting about what you were doing, the assumption was you must be, you must be tragic. "We closed our fundraise in November 2020," he says.