
How Quirkiness Can Be Your Secret Weapon -- Damon Burton // SEO National
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
00:00
The Voice of the Search
Ike: I was the worse in the beginning, because it's probably much like what we'll talk about to day. Give your brand voice was my way to be authentic. It's also a little quirky. You say that quirkiness can be your secret weapon. When you put yourself out there in whatever authentic way you are, and it's hard to say the word authentic because it's become so peche and cheesy in the world of marketing. The first year tuss had his agency for 15 years is just cool to be self employed.
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