10min chapter

Culture Vulture cover image

Emma Chamberlain and the 'What About Me' Effect

Culture Vulture

CHAPTER

The Phenomenon of Online Celebrity Connection

The speakers discuss the phenomenon of feeling a personal connection to online celebrities like Emma Chamberlain, and how that connection can change as the celebrity's image evolves. They explore the perception of Emma Chamberlain as untouchable and less relatable due to her success and deliberate distance from her followers.

00:00

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