Founder-led sales done well has a lot of power especially in product-led companies. Tadas Labudis shares his experiences with founder-led sales and how it helped him build confidence in the product and himself.
How to embrace your vulnerabilities and the importance of leaving a positive impression in sales interactions while getting insights you would never get just by looking at data.
How to balance product-led growth with effective sales strategies before its too late.
takeaways
- Sales can be enjoyable once you find your own style.
- Calculated risks in entrepreneurship are often misunderstood as reckless.
- Product-led growth can coexist with sales-led strategies.
- The definition of product growth is evolving. Founder-led sales is crucial for early-stage startups.
- Hiring salespeople too early can be risky.
Sound Bites
- "I learned to enjoy sales."
- "Entrepreneurship is not as risky as it seems."
- "You cannot hurry your clients."
- "Sales is about refining the ICP and messaging."
- "Product-led growth is about cost efficiency."
Chapters
03:09 Understanding Risk in Entrepreneurship
05:59 The Psychology of Product Development
08:48 Balancing Product-Led and Sales-Led Approaches
12:06 Navigating Early Sales Challenges
14:52 The Importance of Customer Retention
18:11 Building a Product That Sells Itself
21:00 The Role of Paid Pilots in Sales
23:57 Leaving a Lasting Impression in Sales
27:36 The Power of Founder-Led Sales
30:26 Misconceptions About Sales and Selling Styles
33:16 The Importance of Personal Sales Experience
36:19 Leveraging Sales Insights for Product Development
43:01 Refining Messaging and Understanding Customer Expectations
48:03 Balancing Product-Led Growth and Sales Strategies
Send us a text
Leah on Linkedin / Twitter / Youtube
