Stablecoins and RWAs are onboarding TradFi to crypto, says Fireblocks CEO
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The Rise of Stablecoins: Strategic Shifts in Digital Finance
This chapter explores the changing business priorities surrounding stablecoins and their integration into the broader digital asset landscape. The speakers discuss the impact of market events on their strategy, the increasing adoption of stablecoins across various industries, and the challenges faced by traditional finance in embracing these innovations. Emphasizing partnerships and education, they outline strategies to facilitate corporate adoption of stablecoins while ensuring secure transactions.
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