67. What makes a winning advert?
Future Proof
00:00
Is There a Need to Bring Purpose Back to Advertising?
For some brands, purpose isn't about saving the o changing the world. It's actually just making soe one feel good about what they're wearing that day. Nike permission to say what thir saying is based on having said it for years. That little laugh thing, i think touched on advertising earlier. Humor has been lost nothing. We need to bring that back. There's thousands of terrible tat probably 98 % of advertising as not so great.
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