403: Engineers Are a Difficult People
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Podcast Marketing
Sean: Our primary goal is to get listeners. And that's kind of odd because what you're saying, give them information. Well, that's what we want to do. We just want them to listen. I know that a lot of people are using podcasts as a way to nurture a community for later conversion to sales or partial. But for us, the bottom of the funnel is listen to the podcast, stay an engineer, be enlightened about diversity and think about tools...that's all we want.
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