Silvano Lieger on a nationwide ballot initiative to end factory farming
How I Learned to Love Shrimp
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The Importance of Having Farmers in Your Campaign
Mercy for Animals campaigned in Switzerland to end factory farming. The campaign was a success, but there are some things that could have been done better. "I'm absolutely 100% certain that if we hadn't had farmers in the campaign, we would be under 30%," says Mercy For Animals founder and CEO Agassiz.
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