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Business as (un)usual: can people and planet really come before profit?
Reasons Revisited
Gray's: A B-Core Business
Gray's is best known for its direct consumer box. The business started, now has very broad distribution. And we're also starting to expand the business internationally as well. I said at the outset that Gray's is a B-core. But what got you that kind of certification? Yeah. It was really recognition that actually we're a purpose driven business. We have getting people to eat more nutrissiously at the very core of what we do.
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