Inside Strategic Coach: Connecting Entrepreneurs With What Really Matters cover image

How To Avoid Copying Your Competitors

Inside Strategic Coach: Connecting Entrepreneurs With What Really Matters

CHAPTER

Do You Love Stacking Capabilities?

Every six months or so, I do it in a little accounting of just how many different kinds of collaborations we have where we're growing our capability. But that's not showing up as a taxable increase in value. So, we call that the free zone. The free zone is where you're experiencing tremendous growth of capability in your company but it's not the your any would-be competitors are unaware of what you're doing. It reminds me of reading zero to one by Peter Thiel.

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