AI and PR: A new take on creativity, a podcast presented by WE Communications
The PR Week
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The Importance of AI Center of Excellence in Communication
PayPal has set up a cross-functional AI center of excellence. The team is testing out new ways to tell stories using machine learning and other tools. John Defterios: It's the same thing as going through strategic planning, right? What is the problem we're trying to solve with which audience? And what can we pilot in a really small way to learn from?
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