BDTP. Email Automation & Customer Experience with Jordan Skole
UI Breakfast: UI/UX Design and Product Strategy
00:00
How to Write Long Copy and Effective Copy
Every bank has their own tone of voice, guide lines, et cetera. And destend the architects slash copy writers, they wrote emals that were then used to create sequences for each of the banks you work with. It's a challenge because i'm re selling long copy, long text base, wordy copy, over and over and over again in an industry that is completely unfamiliar with long copy. People don't understand the difference between long copy and effective copy or specific copy.
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