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2min chapter
Cross-company collaboration with Pluralsight's Lindsay Bayuk
How to Win podcast with Peep Laja
Introduction
Exploring the role of a CMO as a conductor, this chapter highlights the strategic elements key to B2B SAS success. Lindsay Beyak of Pluralsight shares valuable lessons on metrics, the impact of language, and the importance of teamwork in marketing.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode