
(Preview) The NBA Creates a Rights Bidding War, The Optimal NBA Schedule, RSNs and the Future of Customer Acquisition
Sharp Tech with Ben Thompson
00:00
The NBA Broadcasting Rights Bidding War: Analyzing NBC's Aggressive Pursuit
Exploring the competition in the NBA broadcasting market, this chapter spotlights NBC's assertive approach and the financial advantages of broadcast networks over cable networks. It discusses the implications of the bidding war for the NBA and the potential benefits of aligning with a powerhouse like NBC.
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