Carnegie Hall with Jennifer Kinon
A Change of Brand
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Carnegie Hall - What Was the Process Like Working With Fera Jones?
Fera Jones, the type founder of carnege hall, customizes different type faces. She worked with tobias rar jones and his team on e the lettering of the word mark. The brand isn't is an experiential brand, ha, the brand is a play space brand. And so really understanding how to deliver a re brand in sink with a physical space was really important.
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