
#283: Selling in a Competitive Market
The Advanced Selling Podcast
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Add Value Around the Edges
You can still add value as a sales professional around the edges. If you find people make mistakes when they buy this product of yours or of the market, write a little piece on a buyer's guide. The other thing i would suggest is some kind of an implementation guide. And especially if it's a product that people either aren't familiar with, don't know how to use, or they use but they don't get the maximum value.
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