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Blending Software & Excellent Customer Service by Apptentive CEO

The Product Podcast

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The Customer Has to Be Able to Talk

We really think that fundamentally, humans are emotional beings. It's not just send me a note from no replymale address and then expect me to go find your one 800 number and call you. And so that's where really giving everybody a voice comes in for us. We've gone into company after company after company and tried to help them understand why it's valuable to pro actively reach out to people before they tell you there's a problem.

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