2min chapter

The Intelligence from The Economist cover image

Better call Kissinger: an interview with the renowned diplomat

The Intelligence from The Economist

CHAPTER

The Intelligence: A Look at the Competition to Lego in China

There are lots of competitors to Lego and China. Chinese firms are filling that gap. One local toy maker takes inspiration from the People's Liberation Army. Of course, that's what you want your five-year-old playing with. If you want to, they can play in plastic bricks not Legos.

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