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S6E13: BCG Marketing Case Study - Mock Interview

Strategy Simplified

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Is the Client Successful or Not?

Maurice: We could also look into because this was an unanticipated discovery that our centers are attracting the middle class white population. Now we know what accidentally attracted them now we can look into what purposely attracts them and you know so possibly outside of souvenirs from other cultures. Based on what I know it appears that they've been unsuccessful since their primary goal has not been attained.

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