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Why Skills Still Feel Theoretical—And How CCEP Is Making It Real | Nico Orie

The TechWolf Podcast

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Redefining Work in the Age of AI

This chapter explores how advancements in technology, particularly AI, are transforming workplace dynamics and operational models. It emphasizes the importance of valuing human capital alongside technological investments and critiques traditional job structures, advocating for a more personalized approach that aligns with individual skills and motivations. The discussion highlights the challenges organizations face in adopting a skill-centric framework while balancing it with existing compensation and organizational structures.

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