Navigating Ethics and Engagement in 2024 Elections

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This chapter explores the importance of understanding the nation's collective spirit as the 2024 U.S. elections approach, urging business leaders to embrace their ethical responsibilities. It also highlights a case study on customer engagement and introduces Microsoft Clarity, a tool aimed at improving user behavior analysis and enhancing customer experiences.

As the Democratic National Convention gets underway, CNN’s Van Jones still can’t quite believe Vice President Harris’s glow-up from “cringe” to a Beyonce-like star. The political analyst and entrepreneur joins Rapid Response host Bob Safian to discuss his new initiative, Dream Machine, which aims to make AI more accessible for multicultural communities. Jones also shares his thoughts on the evolution of Elon Musk, the vital issues that he believes are being neglected in the campaign maelstrom, and why this may be the most significant year in US history since 1968.

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