The New Music Business with Ari Herstand cover image

State of the Industry | ATA Instructor Round Table

The New Music Business with Ari Herstand

CHAPTER

Is There a Niche for Every Artist on Ticktock?

There's always a niche and audience out there for every single type of gonra of music. The most important thing is finding the content to par with that specific gonra. On tiktok there, like the urban and the singer song writer stuff, that's going to be more of that. And i think that algarism is really powerful at sending the right type of content to those niches. I would definitely say tick tock et a very powerful tool at even activating nich audiences. If your music is in a little bit more gonra as well, i wouldn't,. i wouldn't say there's any genra that doesn't fit on tik tok.

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