Make It Happen Mondays - B2B Sales Talk with John Barrows cover image

Mark Raffan: Negotiating Lessons from Procurement

Make It Happen Mondays - B2B Sales Talk with John Barrows

CHAPTER

The Best Negotiation Is a Big Fat Pipeline

Foa: The best negotiation to that you can have is a big fat pipe line. Don't get intrenched in one ideology, he says. "Don't apply the same things that you needand want from one negotiation to the next" Foa also believes there's still work to be done on some finer nuances of negotiations.

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