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Rethinking Investing with Greenwich Associates' Charles Ellis

Masters in Business

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Evolution of Investment Strategies

This chapter explores the shifting landscape of investment philosophies, focusing on historical experiences with the Rockefeller family office and a comparison of IBM and DuPont. It discusses the transition from active management to indexing, reflecting on the challenges investors face in achieving high returns due to market saturation. Additionally, it highlights the psychological pitfalls that lead individual investors to underperform, despite their efforts to outsmart the market.

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