2min chapter

How I Built This with Guy Raz cover image

Stacy's Pita Chips: Stacy Madison (2019)

How I Built This with Guy Raz

CHAPTER

The Natural Food Industry - Was It a Regional Brand?

Our goal was to be a regional brand, more like cape cod potato chips. And we were we were going to keep things manageable and in the northeast. But with the rowth of the natural food industry, there were these pockets like colorado and atlanta and california where the natural food business was really booming. So our initial plan to be a small, regional brand, we had to re think that.

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