Do Meta Certifications Make a Difference in Getting Clients?

Ali: Meta has launched this Meta Certified Company program and essentially you can go in and get these certifications by passing these tests. Ali: Do you think these make a difference for getting clients for marketers? You know, it's hard to say because I do think that there are some benefits in certification programs. It does depend on why you're doing it, but if you are somebody who doesn't have a lot of case studies yet or wants to wait to set themselves apart, this could be a really good way to do it.