Inside the Strategy Room cover image

63. Laxman Narasimhan, CEO of Reckitt Benckiser, on corporate purpose during a crisis

Inside the Strategy Room

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How Lysol's Purpose Guided the COVID-19 Crisis

Lysol CEO: "There's no need for us to change the purpose" The company has set aside 1% of its operating profit and is giving it away, he says. Luchman: We've also spent money with public health institutions in various countries around the world.

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