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5min chapter
Content Chaos: How to Build Your Brand Through Experimentation
Create Like the Greats
How to Generate Millions of Views on SlideShare
In the first five slides, it is major key to ensure that you hook somebody with a lead. You want to also ensure that at the end of those slides, if you want to drive results, because I know a million views, that's kind of cool,. But what's really cool is actually driving ROI, driving some money. Like Wu Tang says, cash rules, everything around me. Experiments give you the opportunity to drive real results. Embrace experimentation because that's where our breakthroughs happen.
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