Inside B2B: How B2B brands are responding to 'forced digital transformation'
The Marketing Week Podcast
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Is It All About Here Now and Next Week?
We're seeing a need for us to show our customers how, how we can more quickly and in a more agile way, support their needs right now. It might be in the next week or two that we start to see people come out of that immediate term mode. But certainly th in the customers a wa o, working it that thats still very much the case at the moment. And re aainto anything clad. Isit all about here now and next week? Not entirely. You know, there is other, you know, possibly more important imperatives at the moment. E, then kind of concluding business transactions with us,. Anand we get it an but ultimately, we're
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