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Simeon Siegel - Retail Therapy

The Business Brew

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The Way to Win in Retail in History

When ralph created an image, it then became a real estate play. If you had the distribution and you hadte the magical perceived that they had, obviously skill, but you had that merchant. That was a winning success story. The problem, or the evolution, and this probably started withintotexts and then morfed into instagram, was that the license shifted from being a push model to pullmow. It shifted for, i'm going to tell you what to wear, and you're going to do it because i say so. To it being anyone, any 12 year old with an istigran handle has the right to opine on fashion.

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