How To Build Real-Time Reports in Looker Studio with Your GA4 Data with Stockton Fisher
Conversion Tracking Playbook
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Using BigQuery for Real-Time Reporting in GA4
This chapter discusses the benefits of using BigQuery instead of the GA4UI for real-time reporting. It highlights the limitations of the GA4UI, such as the 24 to 48-hour processing time and the inability to view data from more than 30 minutes ago. The chapter also mentions the downsides of landing page reporting in GA4UI, specifically the absence of host name information when analyzing landing pages for websites with multiple domains.
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